BIOGRAPHY
Mr. Brainwash, born Thierry Guetta in 1966 in Garges-lès-Gonesse, France, is a French-born street artist and filmmaker who gained global recognition for his colorful, pop-infused artworks and his role in the Banksy-directed documentary Exit Through the Gift Shop. Initially working as a videographer in Los Angeles, Guetta turned to art under the name Mr. Brainwash in the mid-2000s, quickly making waves in the urban art world.
Some key milestones in his career include:
Known for his positivity and “Life is Beautiful” mantra, Mr. Brainwash continues to blend street culture, celebrity imagery, and optimistic messaging. To learn more, visit his Wikipedia page.
STYLE AND WORK
Mr. Brainwash’s style is a vibrant mash-up of Pop Art and street art, combining cultural icons, slogans, graffiti techniques, and mixed media. His approach is often maximalist, playful, and unapologetically loud — designed to evoke joy, curiosity, and mass appeal.
Core elements of his artistic style include:
Among his most recognized works are:
Mr. Brainwash’s artworks have been collected by celebrities, auction houses, and institutions alike. Despite ongoing debates about authenticity and spectacle, his energetic presence continues to shape the intersection of pop and urban art. For more, visit his official website.


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